• Biddable Media Topics and Techniques

    Biddable Media Amazon Advertising

    This week’s topic of Biddable Media Amazon Advertising will give you a closer look into the shopping giant. Amazon Advertising Amazon, the largest e-commerce empire our world has known, thus far. There isn’t much that you can’t purchase off of Amazon. Which therefore makes Amazon the perfect place for e-commerce businesses to advertise. The paid search behaviors are similar to that of a Google search. Keywords help determine the products you search for, and provide relevancy to your search query. This week’s topic of Biddable Media Amazon Advertising will give you a closer look into the shopping giant. The hardship for advertisers and product listings, is that search results are…

  • Biddable Media Topics and Techniques

    Biddable Media Topics and Techniques : Using Google Shopping

    Utilizing Google Shopping as a means for your biddable media topics and techniques in your business. Have you ever noticed how you can type an item into the “search” bar in Google, and up, pops a bar of images with that item including prices and e-commerce sites? These forms of biddable media topics and techniques helps businesses gain awareness of products without you ever having to visit their website! Basic e-commerce businesses run their operations online. Products gain visibility by being featured in Google Shopping ads. Products can have an organic listing, (specific to the keywords typed into the search bar) or they can have a sponsored listing. According to…

  • Biddable Media Topics and Techniques

    Biddable Media Topics and Techniques: Social Media Marketing

    From Google Ads, to Facebook Ads In our next blog of biddable media topics and techniques, let’s dive into the importance of social media marketing for your business. Social media is a very powerful tool that can help us in our everyday lives. It can help us stay connected with friends and family members across the globe. It can also help us stay up-to-date on current events, fake news, and provide entertainment and distraction from our everyday routines. (Emphasis on the distraction for me…) Our smartphones have been able to provide us with endless possibilities; phone, text, email, camera, tweet, snap, I could go on. We literally carry computers around…